COOL GIRLS was the winner of BEST FILM at the June 2018 Web Series FEEDBACK Film Festival in Toronto.
You can watch the show on its website: http://www.coolgirlswebseries.com
Matthew Toffolo: What motivated you to make this web series?
Laura & Sarah: As emerging artists, we were eager to create our own characters and write about content that we thought was funny and relevant to us. We wanted to make something, but we didn’t want to wait around for permission to do it. In the end, we’re so happy we decided to go ahead and create Cool Girls. We’ve learned so much along the way, and its only inspired us to delve further into the world of film.
2. From the idea to the finished product, how long did it take for you to make your first season?
In the span of a year and a half, we managed to write and produce two seasons of our show. Season one was four episodes, and season two was seven episodes. We spent about three days filming each, and a couple months in post production.
3. How would you describe your show in two words!?
In the words of one of the FEEDBACK audience members “painfully real.”
4. What was the biggest obstacle you faced in completing the first season?
I think one of the biggest challenges as independent creators is getting people to see your content. Without a seasoned producer or network platform, it can be easy for your work to get lost in the algorithms of social media. Sometimes it can be discouraging when you put so much effort into creating something, only for a couple hundred people to see it. That said, this obstacle has definitely made us better producers. Because of it, we’re constantly approaching our work with a business perspective, focussing on our brand, and asking ourselves, “How can we stand out?”, or “What can we do better next time?”.
5 What were your initial reactions when watching the audience talking about your film in the feedback video?
It’s always great to get feedback from someone who isn’t your aunt. It also felt good to know that our show resonated with people from all different generations. When we made Cool Girls, we wanted it to be for everyone, so it was reassuring to hear positive remarks from so many non-millennial audience members. And of course, we were so happy to know that our show made people laugh!! After all- that is the point!
Watch the Audience FEEDBACK Video of the Short Film:
6. How did you come up with the idea for this?
For us, the characters actually came first! Amber and Terri were originally created in a parody beauty vlog that we made a few years ago. We decided it would be fun to make light of the YouTube vloggers that were taking over our feeds, so we set up a camera and improvised the entire thing. From there, Amber and Terri were born, and the series came naturally afterwards.
7. What film have you seen the most in your life?
Laura- Home Alone
Sarah- The Sound of Music
8. You submitted to the festival via FilmFreeway, what are you feelings of the submission platform from a filmmaker’s perspective?
So far we’ve really enjoyed using FilmFreeway! We’ve found it’s given us a good insight into the nature of the festival circuit, and allowed us to get our content onto new platforms and in front of fresh eyes! As new filmmakers, the platform is extremely user friendly, and allows you to easily find festivals that may cater to the genre and style of your work.
9. What song have you listened to the most times in your life?
This is a hard one.
Laura- Here Comes the Sun
Sarah- Anything Elton John
10. What is next for you? More episodes? Another series?
Over the past two seasons, we’ve only seen Amber and Terri’s characters grow. We are constantly laughing out loud while thinking up ridiculous scenarios that Amber and Terri can fall into. I think it’s safe to say we will continue creating Cool Girls. We just have so much fun doing it. As for our next steps, up until now, we’ve made our show with virtually zero budget and a team of three people. After wearing all the possible hats, our next goal would be to partner with a producer and start to really build up our team. We’ve recently worked with some other artists in Toronto and have another one-off episode of Cool Girls coming out this summer! Stay tuned.. We’re just getting started.
Interviewer Matthew Toffolo is currently the CEO of the WILDsound FEEDBACK Film & Writing Festival. The festival that showcases 20-50 screenplay and story readings performed by professional actors every single month. And the FEEDBACK Monthly Festival held in downtown Toronto, and Los Angeles at least 3 times a month. Go to http://www.wildsoundfestival.com for more information and to submit your work to the festival.