ART DIRECTING FILMMAKING NOTES Production Design – the domain of the art director – is the visual art and craft of cinematic storytelling. The most important job that no one outside teh industry knows about The art director renders the screenplay in visual metaphors, a color palette, architectural and period specifics, location designs and sets.… Continue reading The ART of ART DIRECTION and PRODUCTION DESIGN in the movies.
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Matthew Toffolo's Summary 